Guillaume Mascot

Senior Manager, Global Regulatory Policy, SHURE

Guillaume Mascot is in charge of Shure’s Global Regulatory Policy. His role involves strengthening Shure thought-leadership among public authorities, institutions, and regulatory bodies, while advocating alongside key players in the ecosystem for a sustainable content creative industry. As the demand for wireless audio equipment grows to fulfil the demand for more contents (films, theater, music, sports, worship, civic events, education,…) and the spectrum becomes scarcer, joint efforts are crucial to ensure long-term access to this limited resource. Guillaume’s role also considers future regulations related to cybersecurity and AI, which may impact Shure’s products.
With nearly 20 years of leadership experience in government and public affairs within multinational telecommunications companies, Guillaume has a strong expertise and in-depth knowledge of the European and Asia-Pacific markets to the development of Shure’s institutional strategy.